In the Grand Traverse Plastics project, a leading Tier I supplier of engineered plastic assemblies, the focus was on creating a series of promotional videos to highlight their exceptional products and the expertise of their engineering team. The project earned prestigious accolades, including the Telly Awards Bronze Winner 2023 for Branded Content and the Viddy Awards Gold Winner 2023 for Non-Broadcast Long Form Videos.

Roles and Responsibilities: As the creative director, producer, and art director, I led the project from concept to execution, ensuring a cohesive and impactful visual narrative that effectively communicated Grand Traverse Plastics’ identity and offerings. The multifaceted videos aimed to provide insights into GTP’s corporate culture, services, differentiators, and uniqueness, while also serving as a recruitment tool to attract top talent.

Achievements: The recognition garnered through the Telly and Viddy Awards underscored the project’s success in delivering high-quality content. By skillfully combining creative direction, production expertise, and art direction, the videos not only showcased GTP’s award-winning products but also conveyed the company’s character, values, and competitive edge. This project stands as a testament to our ability to create engaging and award-worthy content that serves both promotional and recruitment objectives.

  Winner | Telly Awards – Branded Content

  Winner | Viddy Awards – Non-Broadcast Long Form Video

  Winner | DotComm Awards – Video